PHILIPSBURG:--- The general public will soon hear an upbeat, energetic 60-second jingle for Carnival 2012 on all radio stations. Entitled "Carnival Time Again" the jingle was the brainchild of veteran on-air radio personality Grace "Lady Grace" Blijden and sponsored by the St. Maarten Carnival Development Foundation (SCDF) as part of its marketing activities for Carnival 2012.With vocals by Shadowman, Terry Seals and Ziggy Ranking, the jingle will be played several times a day on all stations to remind listeners that "fettin' season" and Carnival is soon here. Lady Grace explained that she simply approached Mr. Rude of Rockin' Vibes recording studios for his assistance considering his vast experience in producing music.
In very short time, the vocalists gathered together at Mr. Rude's studio to do their thing. "Wow I was excited to see these three artists in the studio at the same time since each one of them have their own unique style. Well we had a chorus and it was in the studio where the writing began, everybody had an input in putting the lyrics together. I know what I wanted and I was aiming for something that even the little kids could sing," Lady Grace said.
"This is not a song for any competition it's the official song for Carnival 2012 and hopefully with the SCDF's blessings we can have one every year with a different artist," she added. She went on to thank Grisha Marten of Montage Marketing for her cooperation, Mr. Rude and the three vocalists for lending their voices as a contribution towards St. Maarten Carnival.
The jingle will start airing this week. She also asked the general public to listen out for "Dis is where the Flex" Carnival show on 102.7fm starting April 2nd from 6:00pm- 8:00pm. The website www.wheretheflex.com is also being used as the official web portal of the SCDF for Carnival.
"We wanted to give Carnival 2012 an identity and what better way to do that than through music, Carnival is music," Secretary and Marketing Coordinator of the SCDF Mike Granger said. "We are trying many things this year as we move towards establishing a marketing blueprint for the future. The jingle will get you in the mood for mas and we thank Grace, Shawdowman, Mr. Rude and the other vocalists for giving Carnival 2012 a sound of its own," Granger said.