The St. Maarten Hospitality & Trade Association, on Tuesday last week handed over check for sponsorship of the 33rd Heineken Regatta as part of its continued destination development and marketing program. The SHTA’s continued commitment as a sponsor of the St. Maarten Heineken Regatta demonstrates its focus on the development of a cross section of visitor arrivals to the destination, creating diversity and sustainability of our tourism product. The Heineken Regatta which will be held from February 28 to March 3rd this year is expected to bring some 2000 sailors to our shores and countless spectators. It is the largest Regatta in the Caribbean and annual event St. Maarten should be proud of.
The check was delivered to St. Maarten Yacht Club Regatta Foundation (SMYCRF) by Loraine Talmi who is the Marine Division Director on the SHTA’s Board of Directors. The Marine Division is one of several divisions presently represented under the SHTA’s Umbrella Structure, which allows the organization to give direct representation to a broad base of trade and hospitality businesses on St. Maarten.
