"We are extending the opportunity of having custom photos and videos produced for each of the hotels at a special package rate," the Commissioner stated.
"It is a great opportunity that the hotels have to their properties photographed by professionals who are experts in this field. This will guarantee that the hotels will have up-to-date, high quality video and photo images of their properties which will cost them much less than if they had to bring down the crew themselves," Commissioner Frans Richardson said.
He continued: "It is a win-win-win situation for everybody: the island will benefit from top quality video production and high resolution photos of the hotels; the hotels will benefit since they can use these images in their own promotions and marketing, and since it is a package deal, everyone will save quite a lot of money because these things are usually very expensive."
According to Regina LaBega, Director of the St. Maarten Tourist Bureau, under whose auspices the video and photo shoot is being undertaken, it will cost each hotel only US$1,700. "It costs much more just to bring down the crew," she noted.
Participating hotels will each receive high definition video fly-overs from sea to beach, beach to sea, parallel to its shoreline and hover shots over the property. In addition, they will receive the corresponding high-resolution images.
Tambourine is the marketing firm responsible for the creative new branding strategy the island launched towards the end of last year.
Hotels and resorts that wish to take part in this photo shoot must register latest by Tuesday, March 2, 2010. They should contact Lisa Coffi at the St. Maarten Tourist Bureau, Telephone: 599 542 0685.